About us
Built because good therapy was the hardest benefit to get right
Aurelia started with a simple observation: most workplace mental health programmes go unused, not because people don't need them, but because they don't trust them.
Our story
A clinician and an HR director, disagreeing productively
Sofia had spent two decades treating people whose difficulties were shaped, at least partly, by their working lives. Jonas had spent ten years buying wellbeing services that looked impressive in a procurement document and were used by fewer than three percent of staff.
What they agreed on was the diagnosis: employees assumed that anything paid for by their employer was, in some way, visible to their employer. Everything else followed from fixing that assumption — real confidentiality, real choice of therapist, and clinicians held to hospital-grade standards.
Today Aurelia supports organisations across Europe, with a network of accredited therapists working in more than fifteen languages.
What we believe
Four commitments we hold ourselves to
Privacy is not a feature
We designed the service so that there is nothing meaningful for an employer to see. That constraint shapes every product decision we make.
Choice over allocation
People do better when they choose their own therapist. We will never assign you to whoever happens to be available.
Clinical quality first
Our clinical board sets the standards for admission, supervision and ongoing review. Commercial pressure does not override them.
Honest about limits
Therapy is not a fix for an unmanageable workload. We tell employers that plainly, and we tell you too.
Leadership
The people accountable for this service
Dr. Sofia Almeida
Co-founder & Clinical Director
Clinical psychologist with 20 years in occupational health, previously head of psychological services for a European hospital group.
Jonas Rehn
Co-founder & CEO
Former people director who spent a decade watching wellbeing budgets go unused because employees did not trust them.
Dr. Priya Raman
Head of Clinical Governance
Oversees therapist accreditation, supervision and outcome review across the whole network.
Marta Kowalczyk
Director of Partnerships
Works with HR and wellbeing teams to launch programmes that people actually hear about and use.
Considering Aurelia for your organisation?
We'll walk you through how the programme works, what employees see, and what you as an employer will — and won't — receive.